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Mobile Unified Communications: The Solution to Enterprise Success

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Photo by Victor1558 via Flickr

In the communications industry, smartphones have evolved into an invaluable device that blurs the line between business and personal processes. Many of the features necessary on these gadgets elevated the status of these devices from merely a trend to an inexpensive ubiquity. With SMS functions, e-mail connectivity, internet browsing, and voice over the internet protocol applications; smart handsets are now key examples of how mobile unified communications translate to a more successful enterprise.

Unified Communications in the Mobile Age

The concept is no longer an innovation or a ground-breaking thought. A 2011 research by Information Week stated that almost 36% of enterprises have been implementing unified communication systems. Back then, almost one in five business technology experts said that deployments of unified communication strategies are under-way. O2 conducted a similar study this year, which showed that 88% of senior IT leaders said that a consolidation of their data, voice, and mobile networks will occur in the next two years. Unified communication is the perfect contingency plan.

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Photo by Saad Faruque via Flickr

There seems to be one reason why so many deem this enterprise concept as a standard. As  ‘smart’ technologies grew in number, innovations related to the communication realm are both inevitable and optimal. The industry enjoys the continually improving technology of VoIP and live video, which equates to web conferencing being the norm on many enterprises. Instant messaging and social networking has largely affected the business way of thinking.

Unified messaging is a concept that allows a single space to become the gate to many different communication portals. All of these technologies are made simple, portable, and hassle-free mobile technologies – smartphones, tablets, and everything in between.

Vital Role in a Business’s Success

Its aim is to address the many common errors committed through traditional business communication models. These communication problems often stem from misunderstandings, Chron said. More often than not, these misunderstandings come from the vagueness of language. Either way, digital unified communication strategies are employed to lessen the risk of these crucial flaws.

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Photo by ffaalumni via Flickr

A well-planned strategy, zeroing on the mobile platform, can prove to be beneficial to many enterprises through the following advantages:

  •  Maximize productivity – It allows a better exchange between managers and workers, minimizing time wasted through unnecessary back and forth e-mails or calls. Working at home is now a possibility that is open to most desk jobs that previously required office spaces and devices.
  • Minimize costs – It is admittedly not the least expensive resource out there, but it is definitely a guaranteed investment that pays off over time. Also, the initial cost may be reduced depending on the current tech and communication infrastructure of the company and thus, can be modified for cheaper solutions. Additionally, the cost of travel can be minimized (or even totally eliminated) through many features of UC. 

Social Media and Unified Communication

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Photo by SalFalko via Flickr

Social media has undergone many advances in its field that is largely due to unified communications. For example, the increase in popularity of social networking site LinkedIn tells us that there is more to social media than ‘liking pages’ and ‘becoming a fan’. This interestingly blurring of professional and personal realms is credited to UC concepts such as network cultivation through contacts. Mark Straton, senior VP of Marketing, Voice and App Solutions of Siemens Enterprise Communications Group, echoed this sentiment. “Social media tools have rapidly moved from being the preferred communication method of millennials,” Straton said.

The main goal of UC is to reduce what is called communication latency. Thus it’s touted better than the multitude of avenues by which we communicate as people, workers, or businesses. This has been adapted extremely well in the most recent phases of social media through sharing of Tweets and automatic posting on Facebook’s wall from many other places like Flickr, Instagram or Ask.Fm.

Summary

It is no surprise that the enterprise unified communication market is rising. In this age of mobile usage, businesses acknowledge the necessity of an equally mobile enterprise to increase yield without much wasting of resources.

Best Access To Easy Communication

Best Access To Easy Communication
Over the years, we have seen how communication evolved. Innovators constantly struggle to make our way of living simpler. In the past, long distance communication was not possible for those who did not have the resources and money to pay for it. We are now at an age where communication is available for everyone regardless of social and economic status. A far cry from those times when we were limited with what we had.

Our solution to communication problems

 The telecommunication industry has seen that problem and formulated solutions to address each issue on man’s needs and demands to communicate. It has become broader and more pervasive, and while there are multiple means, the overall effectiveness became fragmented. Availability is made ready; we practically have access to all corners of the globe. To top it all off, we can bring devices with us that have access to the Internet. Portability is now the selling point. Back then, only the military had such advancement in communication. We often see the big telephone boxes they carry around on their backpacks in movies. What we have now are wireless phones that we carry in our pockets.

Internet phones

Communication has a price. There was a time when we were paying expensive phone bills with limited features. But that changed when the internet phones were introduced to us. Calling and mailing is no longer as popular as it was. Now we have found other ways to enjoy communication without uttering a word.

Morse code was very popular in sending coded messages. Now there is text messaging and electronic mail. It was before when service providers charge you expensively for a text message. But with the rapid growth of the telecommunication industry, everything became either free, or cheap. Who would have thought that it is possible to carry your business anywhere using a business VoIP system? You can manage your business calls and negotiate using your smart phone.

Smart phones

In the past two decades, one revolutionary innovation changed everything, and made communicating more diverse. The birth of the internet almost made telephone extinct. Fewer people used the telephone to communicate. Cell phones were the most popular gadgets at the turn of the century. But right now, it is slowly being transformed into a smaller and smarter device. Traditional cell phones are now being replaced or upgraded into smart phones which are run by operating systems just like a computer. The older generation is slowly adapting to these changes and educating themselves with the latest technology available.

Modern Smartphones further make it possible to take communication one step further on the level of videoconferencing. Either with consumer grade solutions such as Skype or with enterprise grade hosted or cloud solutions – it is easily possible to make a video call into either another mobile device or join a call with a physical videoconference room. Even outside of a wifi network the modern network carriers provide with with technologies such as LTE / 4G that provide you with a bandwidth that easily lets you have a videoconference only on the mobile network without any quality issues.

Cyber Age and the New Generation

The pressure from the industry and society is enormous enough, and the ones who are dictating the trend are the younger generations. Is it not that our parents are the ones who should be teaching us how things work? In this generation, it is the other way around. The children are the ones educating their parents how to use a laptop, a cell phone and the ways around the internet. They have no choice because with the way things are going, whether they like it or not, we are jumping into the cyber age. Everything will eventually be run by computers and the internet will be the next frontier.

Easy communication is what drives people to use the internet. We are like living in one big community and we can reach anyone, anywhere and anytime that we want to. Not only that, businesses are now done virtually, and communication has never been wanted on such a scale. It has become more of a necessity for people; it is now a basic need. That is why the demand for an easier way to communicate grew and the internet became the answer.