Tag Archives: Internet

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Rocketboard: All Purpose Remote Collaboration Whiteboard

When you work in a company and you are part of a team, one of the most important things is collaboration. Without actually collaborating with team members you simply can’t create the best product on the market. Collaboration works because each member brings his unique perspective and ideas in order to provide something helpful for the overall project.

Web Conferencing – a New Mean of Training

Among many influential tools that could be used in an online learning or training is Web Conferencing. Web conferencing offers online training participants easier and convenient access also known as e-learning or TeleEducation.  In addition, it is much more cost-effective, faster and better. Web conferencing is becoming a popular means of providing training, the benefits are astounding, and here are some of the reasons why.

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Photo by Steve Garfield

  1. Convenient

    If you are an employee, attending seminars or trainings can be quite a daunting task. But with web conferencing you have the chance to learn from your own workplace, home or even on the road at your won flexible time. No matter where you are web conferencing can function for you.  Another scenario, if one participant got sick, there is no need for the training program to be cancel or delay. With web conferencing you can still be able to reach one other (trainees and trainer) and proceed with the program.

  2. Fast and Easy

    Sharing knowledge can be done with just a few mouse clicks and maybe a registration. But other than that, no need for any other complex steps. In addition, web conferencing allow any number of trainees to learn all in one time.

  3. Fun

    Lectures are enhanced. Forget about the wide screen projectors. There are various VoIP provider, desktop applications and internet tools that made interaction much more interesting. One can make revision and commentaries on every file types that flash on screen. Trainees or trainer can edit and draw on a document visible in their computer screens through the use of annotation tools. Desktop sharing applications can also be used to share resources that are pulled from the worldwide web. You can learn from other video presentations (if video conferencing functions are included), downloadable files, and the like to stimulate the discussion further.

  4. Friendly and Easy to use

    Just open your computer and connect to internet, participants are up and you can start learning. Survey also says that people can communicate more through web conferences than personally. Mainly because other people are shy to talk in person but in web conferences they can show their true self.

  5. Affordable

    According to a survey, it is 93% cheaper than instructor-led courses. Of course it is. Online training doesn’t cost a classroom, it doesn’t cost electricity, you can learn/teach at the comfort of your own houses.

Regardless of how gifted an individual is, he or she should still need to undergone generous amount of training so as to fit for a certain occupation. Specialized fields such as information technology and healthcare are vital in today’s living, and they require a standard of performance to sustain their proficiency. Aside from that, training empowers the workers to work in agreement to the mission and the vision that the company takes after. Without unified objectives, the company will have no clear heading to pursue and thus no end of the line to arrive at. With Web conferencing all these can be done without the worry about the location, budget and availability of an individual.

Mobile Unified Communications: The Solution to Enterprise Success

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Photo by Victor1558 via Flickr

In the communications industry, smartphones have evolved into an invaluable device that blurs the line between business and personal processes. Many of the features necessary on these gadgets elevated the status of these devices from merely a trend to an inexpensive ubiquity. With SMS functions, e-mail connectivity, internet browsing, and voice over the internet protocol applications; smart handsets are now key examples of how mobile unified communications translate to a more successful enterprise.

Unified Communications in the Mobile Age

The concept is no longer an innovation or a ground-breaking thought. A 2011 research by Information Week stated that almost 36% of enterprises have been implementing unified communication systems. Back then, almost one in five business technology experts said that deployments of unified communication strategies are under-way. O2 conducted a similar study this year, which showed that 88% of senior IT leaders said that a consolidation of their data, voice, and mobile networks will occur in the next two years. Unified communication is the perfect contingency plan.

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Photo by Saad Faruque via Flickr

There seems to be one reason why so many deem this enterprise concept as a standard. As  ‘smart’ technologies grew in number, innovations related to the communication realm are both inevitable and optimal. The industry enjoys the continually improving technology of VoIP and live video, which equates to web conferencing being the norm on many enterprises. Instant messaging and social networking has largely affected the business way of thinking.

Unified messaging is a concept that allows a single space to become the gate to many different communication portals. All of these technologies are made simple, portable, and hassle-free mobile technologies – smartphones, tablets, and everything in between.

Vital Role in a Business’s Success

Its aim is to address the many common errors committed through traditional business communication models. These communication problems often stem from misunderstandings, Chron said. More often than not, these misunderstandings come from the vagueness of language. Either way, digital unified communication strategies are employed to lessen the risk of these crucial flaws.

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Photo by ffaalumni via Flickr

A well-planned strategy, zeroing on the mobile platform, can prove to be beneficial to many enterprises through the following advantages:

  •  Maximize productivity – It allows a better exchange between managers and workers, minimizing time wasted through unnecessary back and forth e-mails or calls. Working at home is now a possibility that is open to most desk jobs that previously required office spaces and devices.
  • Minimize costs – It is admittedly not the least expensive resource out there, but it is definitely a guaranteed investment that pays off over time. Also, the initial cost may be reduced depending on the current tech and communication infrastructure of the company and thus, can be modified for cheaper solutions. Additionally, the cost of travel can be minimized (or even totally eliminated) through many features of UC. 

Social Media and Unified Communication

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Photo by SalFalko via Flickr

Social media has undergone many advances in its field that is largely due to unified communications. For example, the increase in popularity of social networking site LinkedIn tells us that there is more to social media than ‘liking pages’ and ‘becoming a fan’. This interestingly blurring of professional and personal realms is credited to UC concepts such as network cultivation through contacts. Mark Straton, senior VP of Marketing, Voice and App Solutions of Siemens Enterprise Communications Group, echoed this sentiment. “Social media tools have rapidly moved from being the preferred communication method of millennials,” Straton said.

The main goal of UC is to reduce what is called communication latency. Thus it’s touted better than the multitude of avenues by which we communicate as people, workers, or businesses. This has been adapted extremely well in the most recent phases of social media through sharing of Tweets and automatic posting on Facebook’s wall from many other places like Flickr, Instagram or Ask.Fm.

Summary

It is no surprise that the enterprise unified communication market is rising. In this age of mobile usage, businesses acknowledge the necessity of an equally mobile enterprise to increase yield without much wasting of resources.

Raffle – 100 Articles on Telepresence24.com

Dear readers, we have truly anticipated this moment and we would like to use this opportunity to also thank each and every one of you for reading our articles, contributing in the discussion and even guest blogging. It is you, for who we are doing this and it is the exciting moments that we share with you, that keep us going.

To celebrate the 100th published article, we are doing a raffle among our email subscribers. You can win an Amazon.com Gift Card with the value of 50 $ (US) or equal value of your local Amazon store, if you are outside of the United States.

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How to join the raffle?

If you are already a subscriber, you’re all set and ready. If you do not yet follow us via email subscription, please sign up using the widget on the right side or just visit our subscribing page.

When will it happen?

The raffle will happen on Friday the 4th of October and the winner will receive a notification to the same email address, which they have also signed up with.

Who can participate?

Everybody can – Feel free to pass this to friends and colleagues or anyone who is interested in Unified Communications and Collaboration.

5 Business Ideas That Enable Working From Home

For the last couple of years, the internet has provided opportunities for people to work not only in the offices but also in their homes. This is through “working from home” business that is currently popular among many people in the world because of the numerous business ideas possible through it. So, what are examples of business ideas that enables people to work from home?

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Example of a home office setup (Photo: Kevin Shorter)

1. Working from Home – Freelance

Freelancing is one of the home based business idea that will enable you to work from home while providing services to the rest of the world population. Currently numerous websites offer online businesses that make a good business idea once implemented. This will let you work from home at the same time enhances create jobs to other people whom you hire to assist in your everyday chores.

2. Academic Assistance

TeleEducation – Internet technology has enhanced the process of education by enlarging the accessibility of these services. This is a great work from home business opportunity. Through video conferencing services, you will be able to tutor thousands of students that need tutoring services through internet in your home. Many people are currently using this new business opportunity to earn amazing amounts of money. This has allowed people working from home without the need of travelling to these academic institutions.

3. Medical Services

TeleHealth – Provision of medical advisory services is another idea to work from home business especially if you have a medical background. Instead of seeking to work in a hospital, you can subdivide your house to medical room where you offer services to clients that are indeed of medical services. This will not only create huge amounts of dollars but also create jobs for those people who will help you conduct the services. In addition, you can also offer virtual medical assistance through the internet where you help even those people beyond your geographical reach.

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An example TeleHealth setup with Polycom equipment (Photo: USDAgov)

4. Online Office Virtual Assistance

The internet also offers another amazing opportunity to provide virtual assistance especially in office functions. Through the internet, at your home, you can find a job as an office assistant. This will enable you to exercise any delegated office job such as answering of mails, drafting letters as well as memos among other numerous services. This will not only be a good opportunity to earn money from home but also ensures that corporate communication with the clients is enhanced to greater heights. To gain leverage, you have to be familiar with some of the most common tools used by businesses. Look at this Pure Leverage review to learn a few.

5. Construction Or Engineering Advisory Services

Offering advisory services in the engineering services is one of the ways to create a home based business especially if you have an engineering training background. Currently there are numerous clients both online and offline that needs construction services. Through your services, you can solve their problems that will help you make money at home without the worry travelling to an office. This will also improve accessibility especially when you are settled in a strategic position.

Summary

I believe the above top ideas on how start a home based business that will enable you working from home without worrying about the need to reach the office at the appropriate time.

Best Access To Easy Communication

Best Access To Easy Communication
Over the years, we have seen how communication evolved. Innovators constantly struggle to make our way of living simpler. In the past, long distance communication was not possible for those who did not have the resources and money to pay for it. We are now at an age where communication is available for everyone regardless of social and economic status. A far cry from those times when we were limited with what we had.

Our solution to communication problems

 The telecommunication industry has seen that problem and formulated solutions to address each issue on man’s needs and demands to communicate. It has become broader and more pervasive, and while there are multiple means, the overall effectiveness became fragmented. Availability is made ready; we practically have access to all corners of the globe. To top it all off, we can bring devices with us that have access to the Internet. Portability is now the selling point. Back then, only the military had such advancement in communication. We often see the big telephone boxes they carry around on their backpacks in movies. What we have now are wireless phones that we carry in our pockets.

Internet phones

Communication has a price. There was a time when we were paying expensive phone bills with limited features. But that changed when the internet phones were introduced to us. Calling and mailing is no longer as popular as it was. Now we have found other ways to enjoy communication without uttering a word.

Morse code was very popular in sending coded messages. Now there is text messaging and electronic mail. It was before when service providers charge you expensively for a text message. But with the rapid growth of the telecommunication industry, everything became either free, or cheap. Who would have thought that it is possible to carry your business anywhere using a business VoIP system? You can manage your business calls and negotiate using your smart phone.

Smart phones

In the past two decades, one revolutionary innovation changed everything, and made communicating more diverse. The birth of the internet almost made telephone extinct. Fewer people used the telephone to communicate. Cell phones were the most popular gadgets at the turn of the century. But right now, it is slowly being transformed into a smaller and smarter device. Traditional cell phones are now being replaced or upgraded into smart phones which are run by operating systems just like a computer. The older generation is slowly adapting to these changes and educating themselves with the latest technology available.

Modern Smartphones further make it possible to take communication one step further on the level of videoconferencing. Either with consumer grade solutions such as Skype or with enterprise grade hosted or cloud solutions – it is easily possible to make a video call into either another mobile device or join a call with a physical videoconference room. Even outside of a wifi network the modern network carriers provide with with technologies such as LTE / 4G that provide you with a bandwidth that easily lets you have a videoconference only on the mobile network without any quality issues.

Cyber Age and the New Generation

The pressure from the industry and society is enormous enough, and the ones who are dictating the trend are the younger generations. Is it not that our parents are the ones who should be teaching us how things work? In this generation, it is the other way around. The children are the ones educating their parents how to use a laptop, a cell phone and the ways around the internet. They have no choice because with the way things are going, whether they like it or not, we are jumping into the cyber age. Everything will eventually be run by computers and the internet will be the next frontier.

Easy communication is what drives people to use the internet. We are like living in one big community and we can reach anyone, anywhere and anytime that we want to. Not only that, businesses are now done virtually, and communication has never been wanted on such a scale. It has become more of a necessity for people; it is now a basic need. That is why the demand for an easier way to communicate grew and the internet became the answer.

IPv6 and its Impact on Videoconferencing

I’m sure most of the people working with technology are familiar with the terms IPv4 and IPv6. In a nutshell – every device connected on a network (Internet or private network) requires an IP address in order to “communicate” to other devices. The current standard for these addresses is called IPv4 (Internet Protocol version 4), and it forms the foundation of most Internet communication today. IPv4 however suffers from several important shortfalls, most importantly the lack of sufficient address space. For that reason, IPv6 was developed which introduces a number of other improvements especially to QoS (Quality of Service) and Security.

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Visualisation on how we are running out of IPv4 addresses (Photo: Abode of Chaos)

In order to utilize a device for a video conference, regardless whether it is a high end video codec or a smartphone, that device needs to be connected to a network, so naturally it will require an IP address. Without going in too much technical details, but still mentioning the most important terms,  let’s see how IPv6 features will affect video communication.

Huge address space

The most important benefit of IPv6 implementations is that it will provide virtually unlimited address space, by introducing 128-bit address, versus the 32-bit address used by IPv4. Just as an analogy, it will be enough to assign IPv6 address to every atom on the earth and still have enough left to do another 100+ earths. This will allow virtually any device in future to be assigned a globally reachable address, which in turn means that NAT (Network Address Translation) will be no longer necessary in the long term, and removing NAT from the equation will solve a lot of the interoperability issues in real-time services such as VoIP and Videoconferencing. It will also be possible to assign multiple network  addresses to devices which means they can stay connected to several different networks at the same time.

Improved Quality of Service (QoS)

Quality of Service refers to the ability of the network to prioritize certain traffic to other and is especially important to VoIP (Voice over IP) and Video Communication, since we don’t want to have any delay here. The way data is transmitted in today’s IP networks is in form of network packets. These packets consist of two parts: packet header – containing control information, and payload – containing the used data. IPv6 improves over IPv4 in terms of QoS is by introducing new field in the packet header called “Flow Label”. This  “label” is used to identify and prioritize certain packet flow, for eg. video stream and allows devices on the same path (routers, switches…) to read the flow label and take appropriate action based on it.

Plug-and-Play support

With IPv6, addresses can be assigned automatically and dynamically by the client device, by getting the network prefix from any router it finds and then generate the full IP address for that network, based on the hardware MAC address. This means there will be no need for DHCP servers like with IPv4, and also less configuration requirements.  DHCPv6 will of course still be available for assigning IPv6 addresses.

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Example of how IPv4 and IPv6 can look (by webopedia.com)

Improved Security

IPv6 will provide better security than IPv4 when it comes to authentication and encryption of the transmitted data. The main reason for that is IPsec – a security protocol that is mandatory for IPv6 systems, and only optional for IPv4 environments. IPsec is defined as a set of security standards, originally written as part of the IPv6 specifications, and allows data to be secured from the originating to the destination host (through the various network elements such as routers, gateways…) by maintaining data confidentiality, integrity and authentication at the network layer. Another security improvement comes from the fact that IPv6 subnets will be so large so any attempt for hackers to scan them searching for a specific host will be ineffective.

Improved Mobility

Mobility refers to the ability of a device to move between different IP networks and still maintain the same IP address. This is very important for IP enabled real-time communication services, no one wants to be disconnected from a call while moving from one physical location to another. For that purpose, the Mobile IP protocol was designed by IETF. This protocol was further enhanced with Mobile IPv6 and Hierarchical Mobile IPv6 (HMIPv6) which propose higher level of security and more efficient data transmitting.

Big packets and improved routing

Another benefit to visual communications is IPv6 support for very big packet payloads, up to 4 billion bytes (IPv4 supports up to 65535 bytes only). With bandwidth becoming cheaper and the increase in device processing power, supporting big packets delivery  will be important when dealing with high quality multimedia content of the future. Even though the packet can be a lot bigger than in IPv4 systems, the actual routing of the information is improved due to the simplified packet header and structured approach to addressing, which reduces the amount of information network routers must store and leads to faster packet forwarding.

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When should we implement IPv6 and with what approach? (Photo: ºNit Soto)

Migration considerations

When talking about IPv6 impact on the network, it is very important to consider the  migration strategy as well, from Ipv4 to IPv6. Basically there are three ways to manage this: dual-stack implementation where all the network components and devices support both IPv4 and IPv6, tunneling – is implementation method where IPv4 packets get encapsulated and transported over IPv6 network backbone, and proxy translation – where network border element performs the mapping of packets from one IP version to another.

Outlook

Most likely, providers and businesses will opt to upgrade the existing network infrastructure to dual stack in order to support both customers. Some network elements that do not support dual-stack mode will have to be upgraded or replaced and new infrastructure that will be deployed will have to support IPv6 dual stack from the beginning.

Each migration strategy will definitely introduce certain level of latency in the network, so that is just a reason more that all services must be properly tested before a production rollout.

What is “the Cloud”? And what is it not?

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Clouds on summer sky (Photo: fastjel)

The Cloud – One of the hottest buzzwords and most abused in describing products or services recently. In this article I would like to mix facts with personal experiences I made, in order to assist everyone, who would like to find out what the cloud is and does and the things that is does not do (hence the title). Cloud has been buzzing around for a while now but when I witnessed both my parents talking about “the cloud” and how they use it in private I understood that this technology has arrived in mainstream and it is here for good.

Cloud??

So what is the cloud in few words? The cloud, or cloud computing is a technology design to enable users working with solutions independent from device, location and network. Of course there are specialisations with a larger or smaller focus on one or two subjects but in general this is it.

Origin of the Term

There are many theories on the origin of the term, yet there is no proven story. Feel free to check some good options on the Wikipedia article for cloud computing. My theory is that it developed from the use of cloud clip-arts and stencils in technical drawings or presentations, created to visualise a network setup. I am sure that even before the term became a buzzword, most of you have seen presentations with little black boxes, switches and routers in and around a large cloud to set a virtual border between realms.

Is the Cloud something new?

I am afraid it is not. The ideas and designs for such concepts have already been around since the 1950s but like with many breakthroughs in the user world, it required certain cultural and technological thresholds to be reached before the adoption could take place on wide-scale.

What is the Cloud?

  • Agility – The cloud is agile and therefore allows users to upscale or downscale their service based on business demand. Further the actual hardware, used to host a virtual machine, can be re-purposed if necessary. This is however not a cloud-only benefit, please read further down on infrastructure virtualisation.
  • Availability – Services have the technological possibility of being available independent from devices, network and location. This is of course relative to the design of each service along with its purpose but technically this is no limitation. For instance you can use cloud video conferencing services to join any enterprise-grade video conference call from your smartphone, notebook, office workstation, tablet or even from a private computer at your home or maybe somewhere else. Of course your conference partner needs to have their own environment set up to accept connections from outside in general. Cloud technology is not a wall-breaker and cannot bypass security of an organisation, if they don’t allow such connections by policy.
  • Business Continuity – Cloud services are set up with redundancy and failover automation in place. So that even if single devices would fail, users would not notice and can proceed using the service. Such reliability would traditionally cost a lot of money when investing in owned or dedicated infrastructure black-boxes.
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Asus product presentation event of cloud-enabled tablet device with Windows 8 (Photo: Tecdencias)

What is the Cloud NOT?

  • Cloud = VirtualisationVirtualisation of infrastructure is a great way of deploying new solutions and upgrading your environment. But if you do this within your WAN this does not automatically mean you are using the “cloud”. You are just virtualising your infrastructure. Fair and square.
  • “No more hardware” – Well that’s a lie. Using software solutions or virtual infrastructure there will still always be servers and databases that require a physical body. Only the deployment and usage is changed but there will always be hardware. You might not own the hardware and you will most likely never see or touch it but it’s there, somewhere in a physical data centre.
  • Grid computing – No, grid computing is not the same as cloud computing in my opinion. Even though, it might be its scientific opposite. Where grid computing allows many computing units to work on a common target (e.g. movie rendering in render farms or Bitcoin mining), cloud computing allows a single user to utilise just any infrastructure in the pool offered by the cloud service provider to achieve their objective.
  • “Private Cloud” needs to be on-premises – No that’s not correct even though it seems to be a common assumption. A cloud service can be deployed dedicated for your organisation without anyone else having access to it, but the location of the physical hardware is irrelevant in order to provide that. In most cases the service provider will utilise hardware that is physically near to the user base in order to avoid performance issues that could occur on long “open internet” routes.

Challenges of Cloud Technology

  • Security – Any cloud service can be set up in secure manner if the solution and the environment of the clients allow it.
  • Privacy – Yes, privacy is a hot topic nowadays. But actually, it always were even in pre-internet age. Privacy is nothing impossible even in the cloud, even in the internet if you choose the right service provider. And if you are looking for good providers but affordability is a concern, make sure that your selected partner has a few good reference clients to show-case to you.
  • Compliance – When you are in phase 2 of the provider selection, bring in the techies of your organisation to make sure all offered functions and features are compliant to any active IT security policies that you need to consider.
  • Vendor Strategy – Cloud providers equal single vendor lock-in? Yes, it can be the case but if you want to avoid that, talk about this particular subject with your provider candidates. A few providers out there have established alliances and offer support to avoid any lock-ins.
  • Online works, offline it doesn’t – Depending on what your solution looks like make sure that your workforce  can use the solution when they are online and when they are offline. For instance when changing a file being on a flight, the data should update and synchronise itself in the cloud again when they are online. However there are some services which this does not apply to such as real-time communication (e.g. WebRTC, video conferencing, VoIP telephony, instant messaging).

Examples of Public Cloud Solutions

Summary

I hope this cleared some confusion around cloud terminology and technology. Further I hope it helped you through your process of picking a good service provider for your organisation if that was your objective. Further I would like to thank Simon Dudley of LifeSize and Phil Karcher of Forrester Research for hosting the webinar, which sparked the inspiration to write this article. LifeSize is often arranging interesting webinars and announces them on their social media platforms. Maybe I will see you on their next event – until then.

Have anything to add or feel I got the wrong picture? You are welcome to comment below and join the discussion. We at Telepresence24.com love your feedback!

How to become a Videoconferencing Expert

I will start this article by answering what exactly is an expert – to me it’s a person who is really really good at something. Simple as that. This post is only about my thoughts on what it takes for a person to become such, not how he uses his expertise.

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There is more to becoming an expert than this.

I agree with the assumption that all humans are born as “tabula rasa” (lat. blank state), meaning all their knowledge comes from learning, experience and perception, but with genetics playing significant role in the process. Unfortunately, not all people take advantage of the amazing opportunities that lie ahead of them in becoming really good in something they love doing, often due to fear of failure. But failure is not something to be feared of, on the contrary, as Thomas Edison said:

“I have not failed, I’ve just found 10,000 ways that won’t work.”

Every person can be good at anything, good in so many things at the same time. But becoming really good at anything isn’t just a walk in the park. It takes discipline, focus and more importantly a strong will to make it happen.

So how does one become expert at anything? Well, I believe the formula is pretty much the same for any skill you choose. Since this is a Unified Communications blog and it happens to be the field that I’m currently working in, I’m going to point out what I consider to be important in becoming a Videoconferencing Expert.

Videoconferencing Education

I believe education is the first step in becoming good at something. Once you identify your objective and set your goals, you have to start preparing for reaching that goal, show genuine interest in learning all the bits and pieces that are related to what you really want to do, in this case Video Conferencing. I’m talking about harvesting knowledge you can use from every source you can get your hands on: specialized courses , forums, blogs, whitepapers, industry reports, product guides…

When it comes to official training, major industry leaders like Cisco and Polycom are already offering specialized training programs for anyone interested in becoming engineering or sales expert in Videoconferencing / Unified Communications and these certifications are usually valid for 2-3 years in order to keep up with the latest trends in the industry.

Cisco recently added two new programs to their certification portfolio focusing on Video, which already included the Cisco TelePresence Solutions Specialist and Cisco Rich Media Communications Specialist:

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CCNA Logo by Cisco

  • CCNA Video establishes an individual’s ability to deploy video endpoints, set up new users, and operate networked voice and video solutions for job duties that include configuring voice and video single-screen endpoint devices, supporting telephony and video applications, and troubleshooting. The certification also validates a candidate’s knowledge of the architecture, components, functionalities and features of Cisco Unified Communications Manager solutions.
  • Cisco Video Network Specialist establishes and enhances key skills including the ability to configure video single-screen endpoints, set up new user accounts, support video applications and troubleshoot networked video solutions.
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Polycom Logo

Polycom is offering the Polycom Certified Videoconferencing Engineer – a program that confirms the successful candidate has the necessary knowledge to perform implementation, configuration and troubleshooting operations for small to medium-sized environments on the Polycom RealPresence Platform including. In addition, the PCVE exam will validate the individual’s knowledge of networking models, standards and protocols relevant to videoconferencing.

Plenty of free training material is also available on the Internet. Personally, I liked the old Tandberg Certified Expert Partner (TCPE) program, simple and straight to the point, it’s perfect to gain the necessary technical knowledge when it comes to Video Communication.

Forums such as the VTCtalk and the Cisco Support Community are a great place for promoting and  sharing knowledge and engage other experts in constructive conversations about topics of the Videoconferencing / Unified Communications industry. There are also great groups on videoconferencing business and technology available on LinkedIn for anyone to join and listen or contribute.

Working Experience

It has been said many times before – no amount of theoretical knowledge compares to a real world experience, no matter what field are you part of. If you’re just starting in the industry, try an entry-level position and work your way from the bottom up. There are also companies who first offer training to their personnel for couple of months, and then make hiring decision, this is another good way of getting practical work experience.

And once you get there, try to learn as much as possible, try to learn everything you can about the topic, focus on becoming better and better until you become “so good they can’t ignore you”.

The constant hunger for knowledge is what separates experts from…well, everyone else. The beauty when working with technology is that it changes constantly, there is always something new to digest. Personally, I don’t understand how some people are pretty content with doing the same thing day by day. There is much more you can do, if you want to. The internet is there, the books are written and there are heaps of people to talk to, who are more than happy to engage in discussions – so jump right into it and become an expert!

I am going to end this post with two quotes from people who were really good at something and accomplished a lot:

“Action is the foundational key to all success.” – Pablo Picasso

“An investment in knowledge pays the best interest.” – Benjamin Franklin

Innovative Technologies for Investor Relations

The utilisation of innovative technologies in Investor Relations gains more and more weight. The global finance crisis led to uncertainties across financial markets. The reactions on incoming news and information from Investor Relation departments impacted the market heavily.

Jan Johansson, President, CEO, SCA, Svenska Cellulosa Aktiebolaget, Investor Relations, Camera, Display, IP Video Streaming, Solution, Annual General Meeting, AGM,

Jan Johansson (President & CEO of SCA) during an annual general meeting (Photo: SCA)

That is why it is now an important task for the management of such companies and their Investor Relations departments to re-gain trust. The target is to enable a target-driven direct communication to investors, analysts and other stakeholders without giving a wrong impression or deliver data that would lead to wrong assumptions. For this communication to happen, more and more organisations utilise innovative technologies. Such technologies are also known as “Unified Communications” tools and aid Investor Relations significantly with the efficient communication with a usually large number of recipients. On top of that many investors and analysts are scattered across the globe and therefore subject to time zone related difficulties.

Important technologies within the Unified Communication tool-set utilised in Investor Relations are:

Video Conference Services

Video conferencing services allow organisations to rapidly and easily get in contact with one or many investors or analysts. This way of communicating is becoming more and more attractive as the prices for video conference system deployments have significantly going down recently – becoming a much more affordable solution. Beyond the normal functionality of communicating with audio and video dimensions, high-end video conferencing technologies also allow sharing screens or other digital content into the video conference, such as Microsoft PowerPoint presentations or business plans in form of a Microsoft Excel spreadsheet for instance. Now one is able to present such files live without sending the data per mail prior to a meeting., which cuts a lot of issues like “having an out-dated file” at hand during the conference. Video conferencing not only is a great way of delivering high quality communication, but also can save a lot of costs and increases productivity of teams. While Investor Relations officials would be required to take a plane to fly to an appointment, now the very same person can save time and costs by arranging a video conference and getting the message across to many even on the same day.

Live Video Streaming via IP

Another way of delivering information from important events is the live video stream via internet or intranet. Like this an organisation can easily broadcast from an annual general meeting (AGM) and deliver a video feed in HD not only to on-site audience but also to remote investors and analysts. The video stream could be watched from Notebook, PC, Mac, Tablet or even from Smartphones. With Digital Signage the event could be embedded into information displays that could be deployed in meeting rooms or public areas. The possibility of facilitating IP Video Streaming do not always require an own infrastructure and staff for events that happen only once per year. They can be also booked as a service and the streaming solution will be provided by specialists at scalable costs. If an organisation however runs events at a high frequency or requires video transmission for other reasons, they can invest in own infrastructure and managed services to look after their infrastructure. This would enable an organisation to flexibly utilise video streaming solutions and would save costs on long-term outlook.

Video-on-Demand Platforms

QSC AG, Quality Service Communications, Annual General Meeting, AGM, IP Video Streaming, Analyst

Analyst focused on watching an annual general meeting (Photo: QSC AG)

A Video-on-Demand solution serves archiving purposes and enables the playback of any previously recorded videos, video conferences or events in case someone could not attend the live video stream. You could for example provide access to shareholders, who would usually not be able to see the live broadcast due to being in another time zone. This kind of solutions is also known as “Corporate YouTube” using the role of YouTube as “mother” of all Video-on-Demand platforms. Also for Video-on-Demand solutions organisations can choose between solutions managed and hosted for them or deploy them in their own infrastructure and have it supported by managed services to ensure a maximum availability to the users.

Summary

In summary we can see that innovative technologies such as Unified Communication tools are utilised in Investor Relations and being a great value-add to the communication and delivery of information towards stakeholders of internal and external nature. A business case is relatively quick assembled, since the technologies increase quality in communication and also steadily decrease costs that would normally be spent on travel and hotels. Also the technologies can greatly increase productivity of teams even if they are not in the same place.